Main Dashboard for Power Editor
'Reach and Frequency' ad buying
Shown above are the final 4 key modal screens of the 'Reach & Frequency' ad buying process.
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Dynamic Product Ads
This panel is the critical point at which advertisers choose whether to use their entire catalog, or to create smaller product sets
Within the DPA set up flow, the above modal was designed to allow advertisers to create a limited sets of products for inclusion.
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Advertisers needed more granular control of their ad campaigns. From setting budgets, to defining audiences, to individual ad creative content. To facilitate this, Campaigns would now contain two additional levels. 'Ad Sets', and within th
As the volume of ads increased, advertisers needed ways to quickly group related campaigns and ad sets. We decided to add a tagging functionality to the table, such that groups and/or individual ads could be tagged. When sorting by tags, advertisers
Business Interface Guidelines
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